Beyond Meat launches plant-based chicken tenders at nearly 400 U.S. restaurants

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Its latest product, being launched in around 400 U.S. restaurants, comes nearly two years after the company discontinued a chicken strip product following negative reviews. Beyond Meat, known for its faux beef Beyond burger, launched Chicken Strips as its first alternative meat product in 2012.

Beyond Meat, which sells faux meat in over 100,000 outlets worldwide, saw its food service business struggle last year as outlets were shut due to the pandemic.

In the company’s latest quarterly report, Chief Executive Officer Ethan Brown said he was seeing a “slow thaw” of that trend.